pureBAKLAVA is a distinguished high-end pastry brand specializing in exclusive, limited-release batches of baklava. Catering to affluent women aged 55 and above, their classic walnut baklava and rotating gourmet flavors are highly sought after. The brand, represented by a sophisticated blue logo, emphasizes their Greek heritage and family recipe. We spearheaded the brand launch, developing a comprehensive brand guide and an elegant, user-friendly website that highlights the luxury and craftsmanship of their products. We also manage their Google and Meta ad campaigns during the holiday season, consistently driving sell-out batches and reinforcing the brand’s exclusivity and desirability. Through meticulous brand development and strategic digital marketing, pureBAKLAVA has solidified its position as a premier purveyor of artisanal baklava.